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for Results Driven Brands


Book Your Free 30 Minute Consultation

Who We Serve

Welcome to Definitive World where Hair Care Professionals create completely custom products to achieve their signature results.

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Hair Care


How We Serve You

The beauty space is overcrowded... with mediocre products all promising the same things.
Using our exclusive Develop.Launch.Grow Framework, we guide you seamlessly through each step from crafting a unique product and brand to retail ready shelf placement.

Our goal is to provide you with products that excite your clients
and positively impact the hair care market.

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Step One:

Product Strategy

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Step Two:

Product Development

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Step Three:

Packaging Design

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Step Four:


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Step Five:

Packaging & Shipping

Our Brand Owners Say


"The process was super engaging, well thought out and not rushed. The ingredients and labels used are high quality. Definitive Formulations offers sound advice, low minimums, great turn around times, fair pricing, professional labeling and shelf-ready products! I highly recommend starting your product development journey here."

Aishah Bilal-Ali, Hairadox Salon and Brand Owner

Our Focus

We believe in the uniqueness of each and every brand. We partner with you to

1. Understand and optimize your vision
2. Create products that have exceptional performance & sensory appeal
3. Excite your clients and expand your brand!

So don't wait any longer, sign up for our free 30 minute consultation!

Who's Angela?

Meet the Chemist


Meet the Founder

Angela McGhee

CEO | Cosmetic Chemist

Author | Trichologist

Bachelor of Science in Chemistry

Florida A&M University

"I am passionate about all things hair. We have developed over 200 unique formulas for our brand owners.

 I believe that the market is saturated - with ineffective, lower-quality products. When we partner, your vision and our experience combine to achieve truly special, well-designed, performance products that elevate your business. I'm looking forward to helping bring your vision to the market!"

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